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Conversation Across the Site

  • emita Hill { Truly a tragedy on many levels with branding not the least of them. } – Sri Lanka’s Brand Disaster
  • Marina { I believe something to think is also the switch between one generic and the other. Usually the generic proves bioquivalence with one brand, but not... } – Time to Rethink Generic Drugs
  • Blane McMichen { There are some great points in this article. I believe there are a few more problems hidden just below the surface of these waters. One... } – Time to Rethink Generic Drugs
  • toddholscher { Hmmm... I'm always in favor of companies being able to build brands and increase consumer utility. Money attracts brains, so profit is a must. #1)... } – Time to Rethink Generic Drugs
  • Leonard Abels { Thanks for the thoughtful article. It's obviously an important topic. } – Time to Rethink Generic Drugs
  • emitahill { Wow. Hair-raising, especially the theft. Tech problems are ubiquitous. Hope you've had great sales. } – Learning from a Book Tour
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